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avatar for Jay Bala

Jay Bala

Automation Anywhere
VP Analytics Products
Jay is a passionate product builder and entrepreneur with deep expertise in Big Data Analytics, Digital Marketing Solutions, Data and ERP applications built over 2 decades in business, technology leadership and founder roles at enterprises and startups.

His versatile skill sets, attention to detail and customer focus have helped companies build successful revenue generating products and customers achieve success by strategic leverage and use of data products. Eight of those years were spent at Informatica (the leading Data Integration company).

Expertise Areas:
Product & Process:
[Early Go-To Market, Product Vision, MVP Requirements, Product Roadmap, Product Requirements, Alpha and Beta Programs, Product Pricing, Market Intelligence and Competitive Assessments, Sales Enablement]

Customer:
[Use Cases Discovery, Customer Product Fit Assessments, Technical Product Sales and POCs, Customer Enablement and Customer Success Case Studies]

Technology:
[Robotic Process Automation, Business Analytics (SaaS and In-premise), Big Data, Digital Marketing Analytics, BI, Customer Segmentation and Targeting, Data Platform Architecture, Data Warehousing and ERP]

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